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NextStage Political Analyzer ToolAbout NextStage Political Analyzer

Use: Pure and simple, you login, either upload a file or enter an URL, click on submit and get your result. Clean, quick, simple and neat because we like it that way. Vox File Submissions Instructions Here

NextStage Political Analyzer (NSPA) is the fifth NextStage wonderment to make it out of our Nova Scotia/Nashua, NH research labs and is the online version of the tool that correctly predicted the outcomes of the 2004 and 2008 US Presidential Primaries and Elections months in advance. It is the only political analysis tool recognized in a 2004 George Mason University study as well as by Knight Ridder political blogger Adam Smeltz and New Media analyst Rob Graham. Like all NextStage tools, NextStage Political Analyzer (NSPA) is a format recognizing analysis tool specifically geared to analyze political material. It is based on Nextstage's patented and award winning Evolution Technology (ET). ET is the only patent (as far as we know) granted by the USPTO that "allows machines to understand and respond to human thought". Why format recognizing? Because people respond to DOC files, web pages, emails, straight text, etc., differently even when the same information is contained in each item.

The NextStage Political Analyzer is a modified version of the NextStage Sentiment Analysis Advanced Tool's "10 Must Marketing Messages" report and is specifically tuned to understand the non-conscious thoughts of politicians. It was created at the requests of several people during the 2004 US Presidential Race and has been used widely since, both in the US and Canada.

The NextStage Political Analyzer reads political material and reports the author's non-conscoious belief on the following:

  • I'm Leadership Material
  • I'm Electable
  • I Have a Vision
  • I Have a Vision for This (town/city/state/country)
  • I'm Listening
  • I'm Listening to You
  • I Can Lead Us to a Better Place
  • I Can Get Us Out of This (problem/trouble/mess)
  • I'm a (man/woman) of The People
A second chart reveals two elements regarding the content author's belief regarding whomever they're creating content about:
  • Their confidence that the candidate will win the race.
  • How much BlueSky they believe is in the content they created.
NextStage Political Analyzer determines how the material's author feels about the candidate

NextStage Political Analyzer determines which age group the politician is targeting

NextStage Political Analyzer determines which gender the politician is targeting

In addition, users are also given a breakdown of how well the politician is persuading different age groups and whether they're influencing men or women most strongly.

Users are also emailed a permanent link to and an XLS file of their report.

You can learn about NextStage Political Analyzer on our NSPA site and learn much of its historical use and background in Reading Virtual Minds Volume 1: Science and History Chapter 4, "Anecdotes of Learning", Section 7 "Politics Aren't HorseRaces Any More", the BizMediaScience Politics blog posts and see some TV interviews we did on the subject.

Please note that all values are in NextStage Standard Units. These values are internally consistent to the NSPA report. Successive runs of identical material should only vary a few SDVs unless the Language Engines are updated. Update times are posted on the NextStage Evolution site and in our RSS feed.

Note that NextStage Evolution can deny use of its offerings to individuals or groups at NextStage's discretion.

Vox File Submission Instructions

Vox files allow you to submit multiple files for batch analysis. NextStage Political Analyzer emails you a single XLS of the results for all the files. The following must be true for NextStage Political Analyzer to recognize and correctly process a VOX file:
  1. The files to be processed must be accessible on a web server
  2. The files must be browser compatible (htm*, txt, asp, php, etc)
  3. Each file to be processed must have a unique filename
  4. The VOX file's name must start with the letters "VOX" (VOXmysitepages.txt, for example)
  5. The VOX file must be in TXT format
  6. The full URL of each file to be processed must be its own single line in the VOX file
  7. Example: If you have fifty files to process then the VOX file content should look like

    http://xxx.yyy.zzz/file1.html
    http://xxx.yyy.zzz/file2.html
    http://xxx.yyy.zzz/file3.html
    ...
    http://xxx.yyy.zzz/file50.html

    Note that each file can be in a different web location provided each file is accessible via the web

Additional information:
  • Note that each file analyzed counts as one (1) run deducted from your NextStage Political Analyzer account
  • NextStage Political Analyzer will automatically deduct runs from your account as it processes the individual files and
  • Will notify you if you exhaust your runs before completing the VOX analysis